|•From right: Nnamdi Ezeigbo,Managing Director of Slot Systems, Hip Hop artiste, Dbanj and Deputy Managing Director, Slot Systems, Mrs. Nkechi Ezeigbo as D’banj becomes Slot brand ambassador|
In his typical fashion, the show master, on arrival immediately climbed the roof top of his car, displaying his ‘no long thing’ symbol to the thunderous applause of the crowd. He was later to be whisked away by a combination of plain clothed security men and mobile policemen to be able to move down to where he penned the deal.
Managing Director of Slot Mr. Nnamdi Ezeigbo admitted that it was a great pleasure and privilege to have D’Banj pen down a brand Ambassador deal with his company.
According to him: “This event is the celebration of partnership of two great brands, SLOT and D’banj. SLOT, is a household name for top quality phones and accessories. From having just one outlet in 1998 when we started, we now have 50 top notch outlets scattered around the country, and as part of our vision to continue to be Nigeria’s number one phone seller, we have decided to partner with a true Nigerian and African music icon, Dbanj, to be our brand Ambassador”.
D’banj is a singer-songwriter, harmonica player, and businessman. He has won several music awards, including the awards for Best African Act at the MTV Europe Music Awards 2007, Artist of the Year at the MTV Africa Music Awards 2009,Best International Act: Africa at the 2011 BET Awards, Best-selling African Artist at the 2014 World Music Awards, and Evolution award at the 2015 MTV Africa Music awards among others.
D’banj is the founder of Koko Foundation for Youth and Peace Development. He is also Nigeria’s first United Nations Youth Ambassador for Peace. Dbanj is a ONE campaign ambassador; he released the song “Cocoa Na Chocolate” in support of agriculture investments. ‘The song featured 18 other African artistes and won Best African Collaboration at the All Africa Music Awards in 2014.
He was recently applauded by World Bank Chief, Jim Yong Kim for using his music power and high celebrity status to bringing attention to serious and critical issues in Africa with special focus on agriculture and poverty alleviation. Ezeigbo said that these achievements were also part of the reasons his company appointed him brand ambassador.